Work I've led inside the enterprise.
Products and systems that people adopted and the value they delivered.
Featured case studies
Building a product analytics function that measures customer value
Product teams could see how much customers used our products, but not whether they got value from them. I built an analytics function that connects adoption and engagement to retention and recurring revenue.
Read the case studyTurning product capabilities into commercial value
Sales teams built pitch decks by hand, with no consistent way to show what the subscription was worth. I led an ROI calculator that improved sales team efficiency by 24% and was adopted by more than 95% of sales team members.
Read the case studyBuilding a supplier health score that flags accounts before renewal
Customer-facing teams had usage, support, satisfaction and training data, but no single view of supplier health. I built a health score that brings those signals together, and the customer success team adopted it for its long-tail accounts.
Read the case studyBuilding a farmland valuation product that grew a lending business
Farmers buying land need more than an asking price. I led a farmland valuation product and lending funnel work that grew qualified pipeline 50% month over month and improved lead-to-customer conversion.
Read the case studyEarlier roles
Modernizing supplier onboarding and procurement operations
I led the North America implementation of a global supplier onboarding platform, turning regional procurement needs into product requirements for the central team. I owned it end to end, from requirements and user acceptance testing to launch and adoption, and ran weekly sessions with the global team and office hours for users. Supplier onboarding went from 3 to 4 months to a few weeks across 200 to 300 suppliers, with more than 100 procurement users and key contacts across legal and finance on the platform.
Global standards and a supplier marketplace for co-manufacturing
As the North and South America market lead and technology pillar lead in the Collaborative Manufacturing Center of Excellence, I built playbooks and standards for responsible sourcing, forecasting and marketplace-based sourcing. Supplier capability information was scattered across markets, so I defined the vision and requirements for a global supplier marketplace that shows procurement teams what co-manufacturers can do in every region. I took it through a proof of concept and pilot with the vendor team, and teams gave positive feedback on how much easier it made supplier discovery.